{"product_id":"business-the-richard-branson-way-1","title":"Business the Richard Branson Way","description":"\u003cspan data-mce-fragment=\"1\"\u003eNow bought completely up to date for this New edition, Business the Richard Branson Way third edition not only reveals the secrets of Branson's remarkable success but also draws out the universal lessons and identifies strategies that can be applied to any business or career. From picking on someone bigger than you to moving faster than a speeding bullet and from making work fun to keeping the common touch, you have in your hands the secrets of phenomenal success.\u003c\/span\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eTable of Contents:\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cdiv class=\"aplus\" data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eIntroduction: The Life and Times of Richard Branson\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eThe Branson Phenomenon\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eThe Universal Brand\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCorporate Rock Star\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eThe Early Years\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eTycoon-in-Waiting\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eBranson's World\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e10 Secrets\u003c\/li\u003e\n\u003c\/ul\u003e\nPart I: Pick on Someone Bigger Than You\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAttack dominant market players\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eRichard the lion heart\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHoist a pirate flag\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEvery underdog has its day\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003ePick your battles\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHit them where it hurts\u003c\/li\u003e\n\u003c\/ul\u003e\nPart II: Do the Hippy, Hippy Shake\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eIt pays to be alternative\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eDon't be a bread head\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eNo jacket required\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003ePower to the people\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSex and drugs and rock 'n' roll\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eShake it up baby\u003c\/li\u003e\n\u003c\/ul\u003e\nPart III: Haggle - Everything's Negotiable\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eBranson is a hard negotiator\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eNice guys finish first\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eNever say never\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eTalk softly and carry a big stick\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAct on Used advice\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSilver linings\u003c\/li\u003e\n\u003c\/ul\u003e\nPart IV: Make Work Fun\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCreating an exciting work culture is the best way to motivate and retain Used people, it also means you don't have to pay them as much\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAre we having fun yet?\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLet them loose\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCall me Richard\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eNo pain, no gain\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eThe magical mystery tour\u003c\/li\u003e\n\u003c\/ul\u003e\nPart V: Do Right by Your Brand\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLook after your brand and it will last\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHave brand will travel\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eStretching a point\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eKeeping the faith\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eMaking waves\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eBeard-faced cheek\u003c\/li\u003e\n\u003c\/ul\u003e\nPart VI: Smile for the Cameras\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eMedia attention is a great way to promote your business\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHold the front page\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAll teeth and no trousers\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eThe people's champion\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eToo Used to be true?\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eNow you see me, now you don't\u003c\/li\u003e\n\u003c\/ul\u003e\nPart VII: Don't Lead Sheep, Herd Cats\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLiberate creativity and encourage people to do what they do best\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLeading from the rear\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCatalytic converter\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eTalent scout\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eMaster of mayhem\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eShip ahoy\u003c\/li\u003e\n\u003c\/ul\u003e\nPart VIII: Faster than a Speeding Bullet\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eBranson moves quickly when an opportunity presents itself. Business start-ups are a core competence\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eTurbo Branson\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLeap before you look\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eThe decisive moment\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eWith a little help from my friends\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eVirgin's sample of one\u003c\/li\u003e\n\u003c\/ul\u003e\nPart IX: Size Does Matter\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eThink big but keep it simple. Biz start-ups are a Virgin specialty\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFrom acorns\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eThe simple life\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eThe atomized empire\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eThe houseboat HQ\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eIdeas welcome\u003c\/li\u003e\n\u003c\/ul\u003e\nPart X: Never Lose the Common Touch\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHi, I'm the chairman\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEvery man\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLittle things that matter\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFinger on the pulse\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eKarma chameleon\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eConclusions\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Clapping Pages","offers":[{"title":"Used","offer_id":45157891309754,"sku":"2RZI7E8E9-Used","price":19.0,"currency_code":"AED","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0713\/5576\/0826\/files\/PO.webp?v=1759585491","url":"https:\/\/clappingpages.com\/products\/business-the-richard-branson-way-1","provider":"Clapping Pages","version":"1.0","type":"link"}