{"product_id":"the-fortune-at-the-bottom-of-the-pyramid-hardcover-rare-books-with-sign-copy-with-cd","title":"The fortune at the bottom of the pyramid [hardcover] [rare books] [with sign copy] [with cd]","description":"\u003cp\u003e\u003c!--StartFragment --\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003eBook Summary\u003c\/h3\u003e\n\u003cp\u003eThe Fortune at the Bottom of the Pyramid flips conventional business wisdom on its head. Prahalad argues that the world’s poorest, the 4 billion people living on less than $2 a day, represent not just a humanitarian challenge, but a massive untapped market. Through real-world case studies, he shows how companies can innovate profitably and ethically by designing products and services that empower the poor. The book is a manifesto for inclusive capitalism, one that enables dignity, choice, and sustainable development through market-based solutions.\u003c\/p\u003e\n\u003ch3\u003eAbout the Author\u003c\/h3\u003e\n\u003cp\u003e\u003cbr\u003eC.K. Prahalad was one of the most influential business thinkers of our time. A professor at the University of Michigan’s Ross School of Business, he co-authored groundbreaking works like Competing for the Future and The Core Competence of the Corporation. Prahalad’s legacy lies in his ability to merge strategic insight with social impact challenging corporations to see underserved populations not as charity cases, but as vibrant markets full of potential.\u003c\/p\u003e\n\u003cp\u003e\u003c!--EndFragment --\u003e\u003c\/p\u003e","brand":"Clapping Pages","offers":[{"title":"Used","offer_id":45209912377530,"sku":"30F73M1OH-Used","price":29.0,"currency_code":"AED","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0713\/5576\/0826\/files\/ihwd.jpg?v=1759770720","url":"https:\/\/clappingpages.com\/products\/the-fortune-at-the-bottom-of-the-pyramid-hardcover-rare-books-with-sign-copy-with-cd","provider":"Clapping Pages","version":"1.0","type":"link"}