Code Halos (Hardcover) (RARE BOOKS)

All of the information flowing between customers' computers, iPads, iPhones, gaming consoles and other devices creates an invisible blanket of energy. Every click, swipe, like and comment adds to this invisible energy, a Code Halo. The information gathered in this Code Halo is becoming vital to future business success. Netflix beating Blockbuster and Apple beating Kodak are not isolated or random events. Instead, they are canaries in the coalmine. Code Halo provides a seasoned and reasoned view of the huge potential of the next wave of digitization that will power successful business. The book aims to educate front-line business and technology executives on ongoing changes and ways they can re-calibrate their organizations for the future.

Key Features:

• Digits over Widgets: The Next Age of Business and Technology
• Four Principles for Success in the Code Hal Economy
• Winning with the Crossroads Model

Table of Contents:

Disclaimer

Acknowledgments

Introduction: The Value of the Virtual

Part I: Digits over Widgets - The Next Age of Business and Technology

• Chapter 1: "Will It Happen to Us?" - A Trillion-Dollar Opportunity or an Extinction Event
• Chapter 2: The Personal Code Halo - Press "1" for the Real You
• Chapter 3: The Five Business Code Halos - Connecting Customers, Products and Organizations
• Chapter 4: The Anatomy of a Winning Code Halo Solution
• Chapter 5: The SMAC Stack - The New Technology of Code
• Chapter 6: The Pattern of Digital Disruption - The Crossroads Model
• Chapter 7: The Code Halo Economy - The Economics of Information

Part II: Four Principles for Success in the Code Halo Economy

• Chapter 8 - Delivering Beautiful Products and Experiences
• Chapter 9: Don't be Evil 2.0 - Earning and Keeping-Trust in a Transparent World
• Chapter 10: Manage Your Career Based on Code - Winning in the Wirearchy
• Chapter 11: Make IT Your Halo Heroes - Transform Your Technology Organization

Part III: Winning with the Crossroads Model

• Chapter 12: Seize Advantage during Ionization - Sense, Innovate and Prepare to Pilot
• Chapter 13: Create a Spark - Pilot Your Best Code Halo Solutions
• Chapter 14: Enrich and Scale at Internet Speed - Turn a Spark into a Blaze

Conclusion: Winning in the New Code Rush

Notes

Photo Credits

Index